Archive for the 'consumer markets' Category



Blogs and other diseases …

Published on August 6, 2005

It’s weekend time and I’d thought I share this (off-topic) information with you (found on Scott Beale’s Blog http://laughingsquid.com ):
When asked for the word “Blog” the spellcheck dictionary of…


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The Best Product Designs of 2005 | Business Week, July 4th

Published on June 25, 2005

So here comes some fresh stuff for the weekend: A few minutes ago BusinessWeek Online has released their latest online edition devoted to Design. >>> While observing that BW has even named Bruce Nussbaum as Editorial Page Editor for Design Topics, it seems that this is the decade where particularly US/UK magazines like: FastCompany, Newsweek, [...]


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Design Management & Corporate Blogs

Published on June 13, 2005

While blogging in germany just starts to kick-off as a serious activity, marketers from anglo-saxon countries already start reasoning about the value and opportunities weblogs create and offer for corporations. This week’s online issue of “brandchannel.com” is offering a paper on “Developing Effective Communication Strategies for the Blogsphere By Brenna Tinkel”. Her paper seeks to [...]


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segmentation techniques for design management research

Published on May 23, 2005

these days seem to be the days of “quick postings” without applying my usual approach to comment them and bring them into direct relation to design management. last weekend I’ve started coaching another Open University MBA “Strategy” presentation. essential to any approach of strategic thinking is having the necessary tools for strategic analysis available. today [...]


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design management and the TOP 100 gadgets of all time

Published on March 31, 2005

I don’t want to let this month pass by without a second posting … did I say I’d want to do “one posting a week minimum” at the beginning of the year? well, I do take care of providing you with design management news more often next month; promised ;-) today I’ve recalled an article [...]


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“Beyond” iPod? | Tom Peters on Design

Published on February 21, 2005

for those of you who are fans of “management-guru” Tom Peters here’s a short note: tom peters who is a fanatic blogger for a considerable while now posted a short note on his view on design and the iPOD [those of you who've heard about him already know that tom is fanatic about design as [...]


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success by design? | the apple case

Published on February 8, 2005

those of you who have joined one of my lectures or workshops recently certainly know that Apple is one of my favourite “Best Practice” Examples these days ;-) in an article published on brandchannel.com last week Robin D. Rusch brings it to the point: “At Apple’s core is great innovation, beautiful design and an ability [...]


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asking the right questions | weblogs and beyond

Published on February 1, 2005

last week I’ve also had the chance to discuss the purpose and possible benefits and pitfalls of corporate weblogs with the people at BRAUN design and their head of design Peter Schneider in particular. common theory suggests that setting up weblogs is quite easy. however the real hazzle starts when corporate policy comes to the [...]


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Braun, P&G and Gillette | design for the masses?

Published on January 31, 2005

wow, this has been coincidence! while I’ve been on my way back home from a visit to BRAUN design last friday I’ve heard about the mega deal between Procter&Gamble and Gillette. to be more precise: P&G buying Gillette for approx. euro 44 billion!!! with a portfolio of more than 20 brands (21 from P&G plus [...]


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brands in times of globalisation | Starbucks | BW Online

Published on January 25, 2005

even though a brandname like “Starbucks” might be strong and established in all major industrialised countries this does not automatically guarantee success. today’s “Business Week online” is reporting about France’s different coffee-drinking culture and Starbucks’ German partner KarstadtQuelle bailing out as the two major challenges for its aggressive expansion plan on the european continent. while [...]


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Emotional Design: People and Things

Published on January 20, 2005

it’s been a while ago since I’ve visited the website of Donald A. Norman. Norman is the author of the classic book: “The Design of Everyday things” and spent several years at Apple Computer as a usability expert. he’s been a pioneer those days. in this context it is useful to know that the first [...]


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How Companies Turn Customers’ Big Ideas into Innovations | strategy + business

Published on January 13, 2005

after a longer than planned christmas season break I wish you all a happy new year 2005! as many of you I’ve assembled my personal set of goals to be achieved in 2005; updating this blog more regularly (which means at least once a week) is certainly among them. A blog posting from Oliver Thylmann a [...]


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BusinessWeek: Q&A With Samsung Design

Published on November 28, 2004

I’d wish there was a german business magazine reporting that often about design like Business Week :-( with the holiday season officially being started this weekend consumer interest in design seems to be on an all time high (anyone out there who’s not interested in an Apple iPod :-)) in contrast design management, let it [...]


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retail design | architecture for brands

Published on October 27, 2004

together with the german design council (note: this is a PDF-link to the conference flyer ~ 1MB) the junior chamber international (section of germany) [for the international section >>>] organised the second conference on retail design at the POS. the event will take place at the Medienhafen Düsseldorf, Plange Mühle 1, ehemals Weizenmühlenstraße 21, on [...]


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variations of design management | service climate in germany

Published on October 24, 2004

here is a posting for german readers interested in service design. while the design of products is one of the main issues of design management, service design is often excluded from the topic. meanwhile it’s six years ago since I conducted an extensive research project in digital service design (management) in the US myself. ever [...]


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