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Sometimes on does not see the wood for the trees. This time is on: Design Thinking ;-) Essentially Ellen di Resta over from the Foresight 20/20 Blog (http://www.ellendiresta.com) posted a very helpful comment on the ongoing discussion on Design Thinking.
While for me so far Design Thinking has been more of an application of 'Abductive Reasoning' (that seems to be sort of 'natural' to a Designer's way of solving problems) Ellen is trying to address the confusion that is taking place on the around the question: Who is entitled to be called a 'Design Thinker' and whether this is a new sort of 'Profession'.
I can't agree more on her view that the application of 'new' tools (in this case 'Abductive Reasoning') does not necessarily result in changing job descriptions or careers. On the contrary:
"If a business person uses design thinking to develop an innovative business model, the outcome is still a business model and the profession is still that of a business person."
links for 2008-11-16
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