Florian Weiss (no linking possible due to 100% flash on their end :-( over from our friends at PARK just dropped me a note sharing some closer information about the upcoming Design Management forum to be held (again) in Cologne in November this year. Chances are that you might meet me there physically as well ;-)
Interestingly the topic of Service Design (no link to the Wikipedia entry here as it seems to be reasonably promoting KISD and their stakeholders in the topic) seems to follow some sort of pig cycle as from my perspective it makes its way to the top 3 topics every now and then. Funnily enough my very own doctoral thesis that I’ve started back in 1998 dealt with Service Design and I’ve been investigating the mechanisms (usability) as well as benefits (usefulness) from investing into proper Web Based Service Design.
Needless to say that after the collapse of the Internet Bubble in early 2000 nobody (in my specific case one insurance and a bank that funded my research at that time) was interested any longer in the topic so I’ve dropped it later on … In any case a quick Google search suggests that the topic is still up-to-date ;-)
After all a good (academic) resource to surf after is ‘Designing for Services‘ a project led by Lucy Kimbell in late 2006/2007. In contrast to other similar initiatives that are poorly documented this one shared insights and stuff via a blog and I greatly appreciate this!
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5th Design Management Forum at 07th & 08th November 2008 in Cologne
For businesses the customer satisfaction is a permanent challenge, because the wishes and demands of people grow continuously with the technical progress. Companies that pro-actively identify the interests of their customers open up new and profitable opportunities if they develop performance and service offerings that create good and pleasant experiences for the customer. Systematic and strategic management of service design helps the business to gain competitive advantages and to conquer new markets. Experts from the economy, who have gone new and innovative ways in the conception and design of experience worlds and services, present their knowledge and experience at the 5th Design Management Forum for further discussion.
This year lecturers from Germanwings (DE), Molecular (US), Aliagroup (UK & IN), Isobar (UK), Deutsche Bank (DE) and McDonald’s (DE) will provide corporate insights and present innovative approaches to Service Design Management.
Further information and application: http://www.design-management-forum.org
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