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Bruno Giussani reports about Philip’s approach of applying the “Alchemy of Growth” concept which is based on 3 horizons: Extending and defending the core business; building emerging/new businesses; and create viable longer-term options.
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Slightly off topic, but due to my recent experiences in the field of corporate blogging highly relevant. In some way the article perfectly summarizes all the good arguments businesses do not want to hear. Resistance against corporate blogging (in German c
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