Niti Bhan’s posting from today triggered me to raise my voice again here on this blog. In a somehow coquettish manner she is describing her little competition with another Design & Business Blogger called ‘Niblettes’ about who has the lowest amount of subscribers. In a not less than coquettish fashion she’s explaining that
“The advantage of not having any readers is that it frees you up to write for the ‘mythical reader’ or in technical jargon, the user persona. Recent Nobel Laureate for Literature, Orhan Pamuk, writes in a lovely opinion column for the International Herald Tribune, the answer to the question “Who do you write for?”
After all (we as) serious bloggers know that we don’t blog for the simple sake of contemplation. Instead our blogs have become means of the long tail (coined by Chris Anderson) consequently addressing the long tail in order to build our “BRAND ME’s” (coined by Tom Peters).
Those of you who regularly visit my blog might have noticed my infrequent postings during this summer. This has been partly due to some unexpected (but highly welcomed ;-) workload over the last couple of months. On the other hand and this is where I agree with Niti, I realized that I was “becoming overly self conscious in my articulation of thoughts or concepts.” …
Anyway during the last couple of days I’ve experienced the comeback of energy to continue posting more regularly again. And in large parts this is also based on feedback of ‘real’ readers of this blog who encouraged me to continue my blog. We’ll see how much I manage the balance between writing for the ‘mythical reader’ and the ‘real world readers’ I’ve met in person over the last couple of months ;-)
As some business projects I’ve started this summer seem to continue ;-) I’ve decided to re-start posting by sharing some daily links del.icio.us link postings with you. The downside of these postings which are automatically posted during the night (but clearly based on my input ;-) is that the notes you will be able to read are limited to 250 characters :-( On the other hand this constraint might bring me closer to the uber-cool three-sentence-says-it-all-posting?!
As comments are open please feel free to comment as well as share links which you might find useful to be blogged about! Thanks :-)
