Comments on: European DMI Conference ¦ Corporate Blogging Workshop http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/ everything about design, management and business issues around designmanagement. Thu, 29 Jul 2010 18:38:16 +0000 http://wordpress.org/?v=1.5.2 Comment on European DMI Conference ¦ Corporate Blogging Workshop by: Hans Henrik http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-594 Mon, 19 Dec 2005 09:29:39 +0000 http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-594 Hi all Interesting discussion - I finished a Master last year in Management Development - my thesis was about how to use weblogs as catalysts for radical innovation. So I have lots and lots of opinions on what weblogs can and cant be used for :-) One point that I think was made very clear by Johnnie Moore at CPH127 was about thriving conversation - http://www.cph127.com/cph127/2005/09/thriving_design.html I was very much inspired by the article mentioned. Having said that a weblog is only a tool - one among hundreds.... We need to remember that it's not about technology, its about people - mindset's :-) All the best Hans Henrik Hi all

Interesting discussion - I finished a Master last year in Management Development - my thesis was about how to use weblogs as catalysts for radical innovation. So I have lots and lots of opinions on what weblogs can and cant be used for :-)

One point that I think was made very clear by Johnnie Moore at CPH127 was about thriving conversation - http://www.cph127.com/cph127/2005/09/thriving_design.html

I was very much inspired by the article mentioned.

Having said that a weblog is only a tool - one among hundreds….

We need to remember that it’s not about technology, its about people - mindset’s :-)

All the best
Hans Henrik

]]> Comment on European DMI Conference ¦ Corporate Blogging Workshop by: Ralf Beuker http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-578 Wed, 14 Dec 2005 21:04:52 +0000 http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-578 Oliver, Michael, thanks for the kind and highly appreciated comments from experts like you! Best, Ralf. Oliver, Michael, thanks for the kind and highly appreciated comments from experts like you! Best, Ralf.

]]> Comment on European DMI Conference ¦ Corporate Blogging Workshop by: Michael http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-577 Wed, 14 Dec 2005 21:01:04 +0000 http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-577 "Why" is where it's at! Why moves the conversation to the issue of "meaning". And as Hugh Macleod says on one of his business cards - there is an infinite market for meaning (www.gapingvoid.com). Why also opens the door to zombie-free markets filled with depth of passion vs. a mind numbing chatter about features as Oliver suggests. Why is messy. For that reason it will frighten those who long for the good old days of marketing monologues vs. blog inspired market dialogues. But it is how the human meets the business to create a human business model. And it is coming and even now is. I only wish I could be there in March to watch Ralf in action! “Why” is where it’s at! Why moves the conversation to the issue of “meaning”. And as Hugh Macleod says on one of his business cards - there is an infinite market for meaning (www.gapingvoid.com).

Why also opens the door to zombie-free markets filled with depth of passion vs. a mind numbing chatter about features as Oliver suggests.

Why is messy. For that reason it will frighten those who long for the good old days of marketing monologues vs. blog inspired market dialogues. But it is how the human meets the business to create a human business model. And it is coming and even now is.

I only wish I could be there in March to watch Ralf in action!

]]> Comment on European DMI Conference ¦ Corporate Blogging Workshop by: Oliver Thylmann http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-576 Wed, 14 Dec 2005 18:51:42 +0000 http://www.design-management.de/archive/2005/12/european-dmi-conference-corporate-blogging-workshop/#comment-576 Great great point. The "Why" part is what sets companies apart because it's audience understands why something was done, which is very powerful. This is why this is different from standard market where you shove your feature list at somebody and hope they believe. With blogs you can make them believe if what you do is the right thing. Again going back to the idea that blogging is helping companies make the right decisions. Great great point. The “Why” part is what sets companies apart because it’s audience understands why something was done, which is very powerful. This is why this is different from standard market where you shove your feature list at somebody and hope they believe. With blogs you can make them believe if what you do is the right thing. Again going back to the idea that blogging is helping companies make the right decisions.

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